EST. 2002 – From Humble Beginnings
EST. 2002


From humble beginnings
  • 2002

    Company is incorporated

  • 2003

    Picks up first major client (Coca-Cola) and becomes its national uniform supplier

  • 2004

    Begins supplying sportswear as a wholesaler. Private labelling to distributors who resell to schools and grassroots level sports

  • 2005

    Company directors commit to financial funding and create a business plan to undertake manufacturing in Sri Lanka

  • 2006

    Manufacturing commences at Sri Lankan facility

  • 2008

    Begins wholesale distribution into New Zealand

  • 2009

    • Begins manufacturing for Asics as a licensed manufacturer
    • Manufactures for Australian Athletics Team at World Championships
    • Manufactures for Australian Men’s Hockey Team (The Kookaburras)
  • 2010

    Begins wholesale distribution into USA

  • 2011

    • Continues manufacturing for ASICS as a licensed manufacturer
    • Manufactures for Cricket Australia to the Centre of Excellence
    • Begins wholesale distribution into UK
    • Begins manufacturing for South Australian Institute of Sport
  • 2013

    • Begins selling direct to grassroots level sporting teams
    • Appoints Sales Executives in Melbourne, Sydney & Brisbane
  • 2014

    • Begins manufacturing for Great Cycle Challenge
    • Secures AFLNT license
    • Becomes Big V official apparel partner
    • Becomes AFL International official apparel partner
    • Becomes Little Athletics South Australia official apparel partner
    • Sri Lankan facility receives WRAP accreditation
  • 2015

    • Secures AFLQ licence
    • Secures SFNL licence
    • Secures WAAFL licence
    • Secures WACFL licence
    • Secures NSWRL licence (currently on hold due to NSWRL reviewing structure)
  • 2016

    • Secures funding from the South Australian Government under the export partnership program – to explore new offshore opportunities
    • Launches new modern fit range
    • Launches new compression range
    • Enters USA school market
    • Becomes Major Sponsor and Exclusive Apparel Provider for Sturt Sabres Basketball Club
  • 2017

    • Becomes exclusive apparel and merchandise supplier for Southern Tigers Basketball Association
    • Becomes official compression wear partner of Melbourne Boomers
    • Secures licence for Baseball Queensland
    • Secures licence for Baseball Australia and Australian Baseball League as compression partner